In Crisis? Text 741741 to be Seen and Heard
13 November 2019
This week’s inspiration comes from a recent entry at Seth Godin’s blog. This blog post is at once sobering, uplifting, and inspiring.
Do you know the name Nancy Lublin? Possibly not, though she’s been a prominent figure in targeted charity for almost a quarter of a century.
In 1995, Ms. Lublin founded Dress For Success, to provide career development training and suitable clothing for women needing assistance in finding employment. The charity operates in 114 cities spread over 12 countries.
From 2003 to 2015, she served as CEO of Do Something, whose mission is to encourage and assist the young in striving for social change.
Several years ago, Do Something determined that texting might be a more effective and efficient method of outreach than email was proving. So, they tried it.
In monitoring responses to Do Something’s texts, Nancy Lublin noted that kids were texting back, even though Do Something’s messages were merely announcements, not personal notes. And many of the texts were from teenagers needing help. Kids – our kids – suffering under abuse, mental health issues, bullying, and other sorrows.
These kids needed help which Do Something was not set up to provide. They needed to be seen, they needed to be heard, they needed to be helped. And, so, Ms. Lublin left Do Something to start Crisis Text Line – the website offers a wealth of resources to those in crisis or otherwise needing help they might not know how to find on their own.
Crisis Text Line can be reached very simply – by text to #741741 in the U.S., #686868 in Canada, and/or #85258 in the U.K.
Texts can afford those needing help the twin advantages of speed and privacy. Per Seth Godin, Crisis Text Line (currently holding a fundraiser) has, in its few years of existence, saved thousands of lives already.
What Seth Godin’s blog post, and this email, ask, is that if you know someone needing help, spread the word. #741741 – use it for good.
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